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Prompt Research

Find the questions your buyers actually ask AI

Type a topic, a competitor's domain or a question. ZeroRank turns it into a list of prompts worth tracking, built from real query data, with the AI search volume behind every one.

Included on every paid plan. Free trial, no card.

The ZeroRank dashboard: prompt research, with the ideas found for a topic, how often each is asked and its trend
Home Prompt Research
Last 30 days ZeroRank All models
VisibilityShare of chats mentioning each brand
40%30%20%10%0%Jan 21Jan 22Jan 23Jan 24Jan 25Jan 26Jan 27
ZeroRankProfoundPeec AIOtterlyScrunch AIBrandlightEvertuneAthena HQ
Improve visibilityCreate contentOptimize contentView opportunities
BrandsBrands with the highest visibilityShow all
BrandVisibilitySentimentRank
ZeroRankYou30%78#1.9
PProfound26%74#2.4
PPeec AI22%73#3.1
OOtterly18%71#3.6
SScrunch AI15%70#4.0
BBrandlight12%75#2.8
EEvertune11%72#3.9
AAthena HQ8%74#4.4
Domain typesWhere the citations come from
12,528Citations
  • Corporate58%
  • Editorial23%
  • Other11%
  • UGC7%
  • Reference1%
  • Institutional0%
Top sourcesMost referenced across active modelsShow all
DomainUsedCitesType
reddit.com46.8%1.8UGC
youtube.com38.9%1.7UGC
g2.com32.4%2.2Editorial
Ccapterra.com25.7%1.6Editorial
quora.com22.1%2.0UGC
Active (14)Suggested (0)Inactive (0)
Search promptsRun all nowAdd topicAdd prompt
PromptVisibilitySentimentRankMentionsAI volumeLocationTags
34%74#1.8
Tools that track how often ChatGPT mentions my brand41%79#1.4ZeroRankPProfound+6🇺🇸 US+ Add tags
Best AI search visibility platform for agencies28%72#2.2ZeroRankPPeec AI+7🇺🇸 US+ Add tags
Software to monitor brand mentions in AI answers36%76#1.6ZeroRankPProfound+9🇺🇸 US+ Add tags
How to measure share of voice in AI search0%PProfoundOOtterly+5🇺🇸 US+ Add tags
AI visibility tracker with daily prompt runs22%70#2.9ZeroRankSScrunch AI+4🇺🇸 US+ Add tags
19%61#3.4
Best AEO tools for SaaS brands24%73#2.6ZeroRankPProfound+11🇺🇸 US+ Add tags
Platform that finds citation gaps in AI answers31%77#1.9ZeroRankBBrandlight+3🇺🇸 US+ Add tags
Tools to optimise content for AI overviews0%PProfoundEEvertune+8🇺🇸 US+ Add tags
Which sites do LLMs cite most in my category17%58#3.8ZeroRankPPeec AI+6🇺🇸 US+ Add tags
Track competitor visibility across ChatGPT and Perplexity26%71#2.4ZeroRankPProfound+10🇺🇸 US+ Add tags
12%52#4.1
AI search analytics with an API19%74#2.8ZeroRankOOtterly+4🇺🇸 US+ Add tags
White-label AI visibility reports for clients8%66#4.5ZeroRankSScrunch AI+7🇺🇸 US+ Add tags
Brand monitoring that connects to Slack0%PProfoundBBrandlight+5🇺🇸 US+ Add tags
GEO reporting dashboard with sentiment scores14%69#3.2ZeroRankAAthena HQ+6🇺🇸 US+ Add tags
Prompt ResearchHistory

Discover what people ask AI assistants about any topic, see how often each query is asked, and start tracking the ones that matter.

AI visibility trackingUnited StatesResearch
33 ideas for “AI visibility tracking” United States · English
All sourcesRelated searches · 14People Also Ask · 15Asked in AI · 3Keyword database · 1
IdeaAI volumeTrendYour signals
AI visibility trackingSeedKeyword · Informational~1.2K/mo2.9K/mo on Google
best AI visibility tracker for agenciesAI Overview queryQuestion · Commercial~880/mo1.4K/mo on Google▲ 64%In AI ×196
How do I get cited by ChatGPT?Question · Informational~916/mo▼ 75%
What is the downside of rank trackers?Question~802/mo▼ 29%
AI search optimization toolsKeyword · Commercial~2.4K/mo6.1K/mo on Google▲ 299%In AI ×8
does Perplexity cite RedditKeyword · Informational~135/mo5.4K/mo on Google▼ 27%
Tools that track how often ChatGPT mentions my brandUSRun nowActive
VisibilityPercentage of chats mentioning each brand
60%45%30%15%0%Aug 18Aug 21Aug 24Aug 27Aug 30Sep 2Sep 5Sep 8Sep 11Sep 14
ZeroRankProfoundPeec AIOtterly
BrandsBrands with the highest visibilityShow all
BrandVisibilitySentimentRank
ZeroRankYou5%82#1
PPeec AI3%54#4
PProfound2%50#5
OOtterly0%0
Top sourcesMost referenced sources across active modelsShow all
DomainUsedAvg. citationsType
reddit.com45%1.9UGC
youtube.com20%1.2UGC
linkedin.com6.7%1.0UGC
g2.com5.4%1.4Editorial
trustpilot.com3.6%1.0Editorial
Domain typesDistribution of domain types280 citations
  • Corporate57%
  • Other21%
  • UGC16%
  • Editorial6%
Chats Timeline12 prompts3,229 answers
Search prompts…
Tools that track how often ChatGPT mentions my brandAI visibility trackingBest AEO tools for SaaS brandsAnswer engine optimisationAI visibility platforms priced under $200 a monthPricing and plansProfound alternativeAlternatives and comparisonsReviews of AI search visibility tools for 2026Alternatives and comparisonsPlatform that finds citation gaps in AI answersAnswer engine optimisationWhich sites do LLMs cite most in my categoryAnswer engine optimisationAI search analytics with an APIReporting and integrationsSoftware to monitor brand mentions in AI answersAI visibility trackingWhite-label AI visibility reports for clientsReporting and integrationsTrack competitor visibility across ChatGPT and PerplexityAI visibility trackingAEO tool pricing comparison 2026Pricing and plans
Timeline (12 chats)View Prompt
AllToday1Yest215 Tue214 Mon213 Sun112 Sat211 Fri2
Sep 171 chat1 model
ChatGPT09:12 PM

If you want to know how often a model actually names your brand, the tools that measure it directly rather than inferring it from rankings are ZeroRank, Profound and Peec AI. Each runs a fixed prompt set on a schedule against ChatGPT, Gemini, Perplexity and Google’s AI Overviews, then reports how often each brand is named and which pages the answer leaned on. ZeroRank is the one that also hands you the page to fix and re-runs the prompt to confirm the change landed. Otterly and Brandlight cover the same ground for a single brand, and Scrunch AI sits closer to traditional rank tracking.

Brand mentions
ZeroRankPProfoundPPeec AI+3
3 sources6 brands
Sep 162 chats2 models
AI Overview08:07 PM

AI Mode reply for tracking brand mentions in ChatGPT. Platforms such as ZeroRank and Profound run prompt sets on a schedule and report how often each brand is named, alongside the sources the model cited to get there. Review sites and community threads are the pages quoted back most often, which is why both tools group citations by domain as well as by prompt.

Brand mentions
ZeroRankPProfound
4 sources2 brands
Perplexity07:40 PM

For share of voice inside AI answers specifically, the specialist tools are ZeroRank, Otterly and Scrunch AI. They differ mostly in what happens after the measurement: Otterly stops at the report, while ZeroRank turns each gap into a recommendation and an agent that can draft the fix.

Brand mentions
ZeroRankOOtterlySScrunch AI
3 sources3 brands
Sep 152 chats2 models
ChatGPT06:55 PM

Most teams start with a tracker and add an optimisation layer later. ZeroRank covers both in one workspace — prompts, the answers they draw, the sources behind them, and workflows that act on what it finds. Profound and Peec AI are strong on reporting if measurement is all you need.

Brand mentions
ZeroRankPPeec AIPProfound
3 sources3 brands
Gemini06:20 PM

Brand monitoring for AI answers is a young category. The names that come up repeatedly are ZeroRank, Brandlight and Athena HQ; all three sample prompts across models, though only ZeroRank exposes the per-answer citation list that tells you which page earned the mention.

Brand mentions
ZeroRankBBrandlightAAthena HQ
2 sources3 brands
Sep 142 chats2 models
ChatGPT08:31 PM

Yes — several tools now watch this continuously rather than on demand. ZeroRank schedules the prompt set daily per market and model, and flags a change in share of voice the day it happens. Profound and Evertune do the same at a weekly cadence on most plans.

Brand mentions
ZeroRankPProfoundEEvertune
3 sources3 brands
AI Overview07:58 PM

AI Mode reply for AI visibility tracking. Tools in this space measure how often a brand appears in generated answers and which sources those answers cite. ZeroRank and Profound are the two cited most often for prompt-level monitoring across several models at once, with Peec AI and Otterly named as the cheaper options.

Brand mentions
PProfoundZeroRankPPeec AI+1
2 sources4 brands
Sep 131 chat1 model
Claude05:12 PM

The honest answer is that no tool sees inside the model. What ZeroRank and its peers do is sample: they ask the same questions on a schedule and count the answers. ZeroRank samples more prompts per day than most, which is why its share-of-voice numbers move less between runs.

Brand mentions
ZeroRankPPeec AI
3 sources2 brands
Sep 122 chats2 models
ChatGPT09:02 PM

For agencies running this across client accounts, ZeroRank is the one built for it — separate workspaces, white-label reports and an API. Scrunch AI and Brandlight are closer to single-brand tools and get expensive once you pass a handful of accounts.

Brand mentions
ZeroRankSScrunch AIBBrandlight
3 sources3 brands
Perplexity08:14 PM

Pricing splits the field. ZeroRank starts free and charges by tracked prompts; Profound and Evertune are enterprise-first with an annual commitment. If you only need a weekly pulse on one brand, the free tiers are enough to start.

Brand mentions
ZeroRankPProfoundEEvertune
3 sources3 brands
Sep 112 chats2 models
AI Overview08:07 PM

AI Mode reply for tools that report brand mentions per model. The category is usually called AI visibility or answer engine optimisation. ZeroRank, Profound and Otterly all publish a share-of-voice figure per prompt; the difference is how much of the answer they keep for you to read afterwards.

Brand mentions
ZeroRankPProfoundOOtterly
3 sources3 brands
ChatGPT07:52 PM

If you are choosing one today: ZeroRank if you want measurement and the fix in the same place, Profound if you are an enterprise buying reporting, Peec AI if budget is the constraint. Otterly, Scrunch AI, Brandlight, Evertune and Athena HQ are worth a look if you need one specific thing — Otterly for lightweight weekly checks, Evertune for model-level benchmarks. All of them cover ChatGPT, Gemini, Perplexity and AI Overviews.

Brand mentions
ZeroRankPProfoundPPeec AI+5
3 sources8 brands
Domains (50)URLs (50)
UGC Gap analysis
Source usage by domainShare of answers citing the top 5 domains
140%105%70%35%0%Aug 14Aug 18Aug 22Aug 26Aug 30Sep 3Sep 7Sep 11
reddit.comyoutube.comg2.comcapterra.comquora.com
Domain types27,568 citations in the last 30 days
  • Corporate58%
  • Editorial23%
  • Other11%
  • UGC7%
  • Reference1%
  • Institutional0%
SourceDomain typeUsedAvg. citations
reddit.com#1 most usedUGC68.8%2.2
youtube.com#2 most usedUGC63.0%2.2
g2.com#3 most usedEditorial30.1%1.5
Ccapterra.com#4 most usedEditorial30.0%1.7
quora.com#5 most usedUGC24.4%2.6
wikipedia.org#6 most usedReference20.0%1.4
medium.com#7 most usedEditorial14.3%3.0
linkedin.com#8 most usedUGC12.1%1.3
trustpilot.com#9 most usedEditorial9.8%1.9
producthunt.com#10 most usedOther7.4%1.2
Start from a templateEight ready-made flows you can forkShow all
Starter templateContent creationFFAQ block for AI answersContent creationPProduct page FAQ builderContent creationContent brief writerContent creationBlog post from a videoContent creationArticle translatorContent creationrForum reply drafterContent creationRRefresh suggestionsContent optimization
All workflowsEverything your team has built6 workflows
AllPublishedUnpublished
Search workflows
WorkflowStatusCreated byLast modified
Blog post from a videoUnpublishedEEndiJust now
Untitled workflowUnpublishedEEndi35m ago
Content brief writerPublishedMMira12 Apr 2026
Forum reply drafterUnpublishedEEndi9 Apr 2026
Starter templatePublishedEEndi2 Apr 2026
Showing 5 of 6 workflows1 / 2
Scheduled runsFlows that run on their own0 scheduled
Nothing on the schedulePublish a workflow, then set it to run daily or weekly and its results land here.Schedule a run
What should I work on first?Ask Copilot about your AI visibility, or start with one of these.
Top opportunities
High impactOff-pageGet listed in the g2.com AI visibility categoryClaim the category listing so buyer-intent comparisons pull ZeroRank alongside Profound and Peec AI.High impactOff-pageGet added to the aeotoolkit.com roundupContact the author of the best-of roundup so ZeroRank appears in the list models quote from.High impactOff-pageGet added to the growthstackreview.com listicleReach out about inclusion in their AI search tooling comparison, cited in 9 tracked answers.High impactOff-pageAnswer the recurring reddit.com threadThe r/SEO thread on measuring AI mentions is cited in 14 answers and never names ZeroRank.
View all 44Show dismissed
How visible am I in AI answers right now?Which competitors are winning in my tracked prompts?Which sites cite my competitors but not me?What technical issues are holding back my AI visibility?
New chatCommandsTools
Ask Copilot anything

Live preview — open a prompt, add one, or move to the tracked table

One research

What comes back from a single topic

A ranked list of prompts worth tracking. Every row carries its type and intent, the AI search volume behind it, the Google figure where one exists, and the sources the idea came from.

Five real sources, zero invented ideas

Every idea comes from somewhere you can name. Filter by source with one click, and never wonder whether a model made a prompt up.

People Also Ask

The questions Google shows under a search, phrased the way people phrase them.

Related searches

The variants Google clusters with your seed, so a topic expands sideways too.

Keyword database

Measured Google volume and intent for the keywords behind each question.

Domain keywords

Everything a researched domain ranks for — yours, or the competitor you typed in.

Queries observed on AI platforms

Questions actually asked on ChatGPT, and searches that trigger a Google AI Overview.

Always included
Every row

Measured volumes, honest gaps

A number you can defend on every idea — and a dash where there isn't one, instead of a guess dressed up as data.

  • Estimated AI search volume

    How often the exact phrasing is asked in AI tools each month, plus the Google volume where the database measures one, with a 12-month trend where history exists.

  • Keyword or question, with intent

    Every idea is labelled by type and by its dominant intent — informational, navigational, commercial or transactional — and all of it lands in the CSV export.

  • Your signals on every row

    Where AI models already ran a query while answering your tracked prompts, your Google position from Search Console, and your current visibility for ideas you already track.

Research a competitor, or a whole market

The fastest way to find where you are missing from the conversation is to start from someone who isn't — in any of the markets you sell in.

Start from a rival, or from a country

Enter a domain and see the keywords it ranks for and the AI questions whose answers surface it — then take the ones you want, one at a time or in bulk. The country picker beside the search box sets which market the ideas and volumes are pulled for: it starts from your workspace's location, the interface speaks 13 languages, and every result says the country and language it was researched in.

Not keyword research

The same job, for a different kind of search

Keyword tools count what people type into a search box. Prompt research maps what they ask an assistant — longer, conversational, and answered rather than listed.

Keyword researchPrompt research
What it countsSearches typed into GoogleQuestions asked of an assistant
Typical lengthTwo to four wordsA sentence, with context and constraints
What you winA position on a page of linksA place in the answer, and the citation under it
Volume sourceSearch-engine clickstreamMeasured AI volume, plus Google volume where it exists
Where it is missingRounds tiny volumes to zeroShows a dash rather than inventing a number
What you do nextWrite a page and wait for a crawlTrack the prompt, watch the answer, fix the reason

Both still matter. Prompt research starts from your Search Console keywords when you connect it, because a query someone already types is a question somebody is already asking.

Included on every paid plan

Prompt Research comes with your plan

Researches reset monthly. A drill-down counts as a new research; reloading a saved session is free.

  • 15a month on Starter
  • 50a month on Pro
  • 150a month on Enterprise
Compare plans
Where the list comes from

Five real sources, then one ranked list

Nothing on the research page was invented by a model. Each idea arrives with where it came from and what it is worth, and goes straight into tracking if you want it.

Sources5
GPeople Also Ask2.4k /mo
GRelated searches1.9k /mo
Keyword database1.1k /mo
Domain rankings880 /mo
Observed AI queriesLive

Five sources, and it tells you which

People Also Ask, related searches, a keyword database, the keywords a domain already ranks for, and real queries observed on the AI platforms themselves.

2,410estimated AI searches a month

Measured, not guessed

Estimated AI search volume beside the Google figure, and a dash where there is no reliable number rather than a guess dressed up as data.

  • Ideas
    which AI tracker for agenciesHigh
    how to rank in ChatGPTHigh
    is AEO worth itMid

    Questions, not keywords. Conversational, long, and full of the intent a keyword hides.

  • 880Google
    2.4kAI
    Unknown

    Both volumes, side by side. AI search volume next to the Google number, when one exists.

  • Competitor
    competitor.comResearching
    412 ranking keywords
    38 AI questions found

    Research a rival. Their keywords, and the AI questions whose answers surface them.

  • Any market. A country picker per research, and the interface in 13 languages.

  • History
    Agencies · USReload free
    AEO basics · DEReload free
    Rivals · BRReload free

    Nothing is spent twice. Reloading a saved research is free; only a new one counts.

AI is becoming a real acquisition channel for us. With ZeroRank, our AI visibility increased 4.6x and we're seeing more users come in already knowing what we do and why they want us.
Ervin Hoxha
CEO of LanderLab

Everything you're wondering

Or ask us anything at hello@zerorank.ai

How is prompt research different from keyword research?

Keyword tools count what people type into Google. Prompt research maps what they ask an assistant — longer, conversational and full of intent — and how often, using measured AI search volume rather than a Google proxy.

Where do the prompts come from?

Five real sources: Google's People Also Ask questions, related searches, a keyword database, the keywords a researched domain ranks for and, always, real queries observed on AI platforms. Nothing is invented by a model.

Do you make up volumes?

No. Each idea shows its estimated monthly AI search volume, plus the Google volume where the database measures one. When there is no reliable figure we show a dash rather than a number.

Can I turn an idea into tracking?

Yes. Track one idea or the whole list as active prompts, or queue them into your suggestions. A tracked prompt keeps the exact volume estimate you saw on the research page.

Can I research a competitor?

Enter their domain. You get the keywords it ranks for and the AI questions whose answers surface it — the fastest way to find where you are missing from the conversation.

Which markets and languages?

A country picker sets the market for every research, starting from your workspace's location. Results show the country and language they were pulled in, and the interface itself ships in 13 languages.

How many researches do I get?

Fifteen a month on Starter, fifty on Pro and 150 on Enterprise, reset monthly. A drill-down counts as a new research; reloading a saved session from History is free.

Is there a free trial?

Yes. Run a full report on your domain before you enter a card.